Strategy

STA*Research - Specialist consultants on polyolefins What's New What We Do Specialties Biography UHMWPE 2011 Bimodal PE

Completed Projects - Business Analysis & Strategy Development

  • For a leading polyolefin technology developer: Development of industry profiles, supply/demand analysis, market structure, technology trends, and strategic opportunities in two specific specialty polyolefin sectors.
  • For a regional producer of aromatics: Development of industry projections and strategic opportunities for aromatics derivatives (SM/PS, TPA/PET, solvents, etc.).
  • For a regional producer of high pressure LDPE and HDPE: Development of a technology and business strategy for its PE businesses.
  • For a leading regional producer of high pressure and linear polyethylene: Preparation of a detailed benchmarking analysis, competitor analysis, strategic analysis, strengths & weaknesses, and strategic recommendations.
  • For a consortium considering major investments in an olefins/polyolefins complex: Preparation of a pre-feasibility report, including supply/demand projections, cost estimates, price analysis, cash flow projections, and profitability analysis.
  • For a prospective producer of polyolefin compounds: Preparation of a detailed market analysis and demand projections for masterbatches and specialty polyolefin compounds, identification and ranking of potential partners and technology providers, and initiation of joint venture discussions.
  • Detailed benchmarking and competitor analysis of all polyethylene producers in Latin America, with comparisons to leading producers in North America, Europe and the Middle East.
  • For a global PP producer intent on business rejuvenation and expansion: An in-depth process and product benchmarking, evaluation of process/product portfolio options and their profitability, competitor profiling and market position analysis, surveys and analysis of customer needs in unfamiliar market segments, projections of future product innovations and their market impact, and product and market strategy developments. Recommendations were accepted and virtually all have been successfully implemented.
  • External Counselor for Strategic Innovation at one of the world's largest polyolefin producers.
  • Advisor to the Corporate Executive Officers in one of the world's largest chemical companies, consulting on metallocene/SSC technology exploitation, and competitive structures in the polyolefins industry.
  • Advisor to management of an international polyolefins producer on polyolefins industry developments, polyolefins product and process technologies, and process selection.
  • In negotiations on a merger between two major polyolefin producers: Analysis of all technical aspects of the polyolefin plants of both companies, revenue projections for all polyolefin products of both companies from domestic and export sales, including HDPE, LLDPE, LDPE, PP and compounds.
  • Advice and assistance to a polyolefin technology developer on licensing its catalyst and product technologies.
  • Strategic assessment of the competitive position of an Asian polyolefin producer's products, technologies, and production facilities.
  • For an Asian polyolefins producer: Analysis of current competitive position, full feasibility study for major plant debottlenecking, feasibility study for new PP and PE plant expansions, projection of market demand by product grade, competitor analysis, and detailed strategy development.
  • For a major foreign producer contemplating entry to the PP industry in North America: Evaluation and ranking of target companies for acquisition and also as joint-venture partners, including analysis of catalyst, process, and product technical strengths, cost position on a product-specific basis, market position, corporate culture (and fit with the client's culture), and innovative skills in marketing and product/application development.
  • For a major polyolefin producer: Advice on strategy development, company skills development, the impact of metallocenes in the local market, the selection of process, catalyst, and product technologies for PE and PP, the selection of technology and marketing partners.
  • Development of strategic business and technology plans for an established polyethylene producer intent on growth in "commodity" polyethylenes as well as proprietary highly specialized polymers.
  • For a regional polypropylene producer considering expansion options: Expert advice to the management committee on competitive aspects, profitability, and growth trends in the industry. Detailed discussions with marketing, manufacturing, research, and business management teams on trends in catalyst and process technologies, industry restructuring, product & market development.
  • For a PE producer considering expansion options: Development of a demand and technology scenario, advice on trends in competition & profitability, key factors for success, process, catalyst, product, and market options, and ranking of potential technology partners.
  • For a leading polyolefin technology licensor: Detailed assessment of business position against global competitors, assessment of existing and developmental in-house catalyst and product technologies, projections of global market growth, projection of the company's market share both as a producer and licensor, and valuation of its technologies.
  • For a leading licensor of polyolefin process technology: Evaluation of technological strengths of competing licensed processes and projection of market shares by region in the future technology licensing business.
  • For a producer of a specialty technical polyolefin: Preparation of a benchmarking analysis of its business, and recommendations on medium-term strategies for product, catalyst, and process technology development.
  • For an Asian producer of a full range of polyethylenes (HDPE, LLDPE, LDPE, and EVA): Plant diagnostic analysis, analysis of operating efficiency, identification of operational weaknesses and potential for improvements in operations and plant debottlenecking.
  • For a foreign PP producer: Detailed competitor analysis, analysis of the North American PP market by product grade and application, analysis of differentiation by product grade.
  • For investment analysts: Assessment of the technological and market strengths of competing EPDM producers in North America, and projection of future cost & price trends, manufacturing technology trends, and product trends in North America.
  • For a bank contemplating finance for a specialty PP plant: Product portfolio assessment, market potential projections, and evaluation of likely product price premiums. The project was funded and successfully executed.
  • Benchmarking analysis of global producers of a specialty high performance polyolefin.
  • Five projects involving the valuation of polyolefin plants and businesses put up for sale by their owners. These included technical evaluations of the plants as operated, future potential for debottlenecking, current and potential future cost position, product portfolio assessment, market position and business efficiency assessment, and projection of future cash flow streams and NPVs. Three of these have now been sold.
  • A prime contributor to the development of an advanced IT system to simulate competition among suppliers of PE & PP, integrating business efficiency, market strategies, technical competence, product portfolio, and cost position with market needs and competitor response.
  • Analysis of competition and differentiation in all PE & PP markets in Western Europe, North America, & Japan, including detailed analysis of competitive strengths of all suppliers.
  • For a major regional plastics producer: Developed and led a 5-day workshop to introduce management and marketing groups to the opportunities available through SSC technologies, and to develop the essentials of 5-year metallocene R & D program for the company.